Within this blog post 'Why Brand Story Telling Is Such An Effective Marketing Tactic' is considered and a prospective solution suggested. Although this may be old news for some people, it is totally applicable for the rest of society.

I have my own take on what story structure is. The specific detail of a dramatic arc in a film might not strictly follow Freytags model. Women tend to be caretakers, always out to support someone else. After this exchange, they drink tea together and walk back arm in arm. According to neuroeconomist, Professor Paul Zak, Narratives that cause us to pay attention and also involve us emotionally are the stories that move us to action.

They love heroes, journeys, surprises, layers and happy endings. Take them on a journey, make them care. Imagine what is happening in their world? Dedicate yourself to offering them something that will truly benefit them. I heard that storytelling for business really helps brands get their messages across.

Any explanation of a work of art must be found in it, not taken to it. When it comes down to it, most brand stories amount to its all good. This means we must embrace our myriad stories and allow them to foster empathy and connection that fortifies our human growth; this makes storytelling a crucial element of building brand and cultural legacy in the next few years. Writing feels like being in love. The world needs more storytelling in business to liven things up.

My library is an archive of longings. If your character is the same at the beginning of the story as at the end, its a weak character. And if you cant tell the truth, change what youre doing so you can. It keeps it simple for you and simple for your audience. Does the act of storytelling with data really add value?

The main lesson in this is to keep your focus on the audience, and not on your characters, plot, or yourself as a writer. For example, a typical feature length FILM of roughly two hours has between forty and sixty scenes. Storytelling in indigenos cultures is sometimes passed on by oral means in a quiet and relaxing environment, which usually coincides with family or tribal community gatherings and official events such as family occasions, rituals, or ceremonial practices. That's the art of storytelling.

That was part of the reason I grew to love stories. If you dont know where or how to start, a storytelling technique that can help is employing a tried-and-true story pattern. Youve discovered what kind of language they use to communicate. To add more dimensions to your story, you can experiment with subplots.

This post was created by Millie Wilson. I have a curiosity about storytelling and frequently put pen to paper for other newpapers and industry blogs. Writing is my passion. When I'm not writing, I enjoy Flower growing and Yoga. Follow me on Twitter or LinkedIn